Skip to Main Content
WashU Libraries
Menu
back to library.wustl.edu
WU Libraries
Research Guides
Business Model Canvas
Desirability in the BMC
Search this Guide
Search
Business Model Canvas
The Business Model Canvas is a strategic tool to quickly and easily define and communicate a business idea or concept.
Business Model Canvas
Desirability in the BMC
Value proposition
Customer relationships
Customer segment
Customer channels
Viability in the BMC
Toggle Dropdown
Cost structure & revenue streams
Top-down costs and revenue
Feasibility in the BMC
Toggle Dropdown
Key activities and resources
Key partners
Best Bet Entrepreneurial Books
Desirability in the BMC
Desirability in the Business Model Canvas:
Value Proposition-Customer Segments-Customer Channels-
Customer Relationships
Photo credit:
Slidebean
.
<<
Previous:
Business Model Canvas
Next:
Value proposition >>
