NodeXLThe Social Media Research Foundation serves as the hub for NodeXL, a network analysis tool that enhances Excel (versions 2016, 2019, 2021, and 365) by integrating capabilities to gather, analyze, and visualize complex social networks from various platforms such as X (formerly Twitter), Reddit, YouTube, Wikipedia, and more. NodeXL is used by agencies around the world to put social network science at the heart of their social marketing.